- Ferrari announced today that it will reveal six new vehicles in 2025 and confirmed that it will show its first EV on October 9.
- A replacement for the SF90 Stradale is likely to appear this year, and it will presumedly spawn a convertible variant as well.
- The 296 lineup is expected to grow with a more track-focused version that could adopt the VS moniker, for Versione Speciale.
UPDATE 5/7/25: Ferrari CEO Benedetto Vigna has updated the timeline for the brand’s first electric vehicle. Initially slated for a full reveal on October 9, 2025, the launch will now unfold in three stages. The October event will highlight the EV’s “technological heart,” showcasing its core innovations. Early next year, Ferrari will unveil the vehicle’s interior design. The complete reveal is scheduled for spring 2026, with customer deliveries expected to begin in October 2026.
Ferrari is coming off a milestone year, posting record global sales in 2024. The Italian performance brand delivered 13,752 vehicles worldwide, driven by strong demand for the 296 GTS, the Roma Spider, and its first-ever SUV, the Purosangue. These models played a key role in boosting the company’s financial performance. Ferrari’s impressive sales surge led to an 11.8 percent increase in revenue, reaching nearly \$7 billion based on current exchange rates. This success highlights the brand’s ability to blend luxury, performance, and innovation, while expanding its lineup to meet evolving market demands. With strong momentum heading into 2025, Ferrari continues to solidify its position as one of the world’s most prestigious and profitable automakers.
Ferrari aims to maintain its strong momentum by launching six new models throughout 2025, the company announced today, signaling continued innovation and expansion following its record-breaking sales and revenue performance in 2024.
Ferrari has confirmed that one of its six new models for 2025 will be its first electric vehicle, set to be unveiled on October 9, 2025, during its Capital Markets Day in Maranello, Italy. While the automaker has kept many details under wraps, the announcement follows a previous statement that Ferrari would introduce an EV in 2025. Spy photos have provided some hints, showing a prototype in Maranello that appears to have a modified Maserati Levante body with Ferrari Roma headlights, offering a glimpse of what’s to come. While specifics about the car’s design and performance remain scarce, the October reveal is expected to be a key moment for Ferrari as it enters the electric vehicle market, marking a significant shift in the brand’s lineup and future direction.
While Ferrari hasn’t revealed the identities of the other five new models for 2025, we can make some educated guesses. The track-focused SF90 XX is still in production, but the SF90 Stradale, introduced in 2019, ended production last year. It’s likely Ferrari has developed a replacement for this plug-in hybrid supercar, possibly featuring significant updates to the outgoing model. The new car may carry over familiar elements while incorporating advancements in design and performance, continuing Ferrari’s legacy of high-performance hybrid vehicles. We can expect more details to emerge as the October 9 EV reveal approaches.
The Ferrari 296, introduced in 2021 as a junior plug-in hybrid with a V-6 engine, is also expected to receive an update. Spy shots of a revised 296 have surfaced, hinting at a more hardcore, track-focused variant, potentially named 296 VS (Versione Speciale). Along with the SF90 replacement, the updated 296 is likely to spawn convertible versions, making it one of the five new Ferrari models set for 2025. These updates will enhance Ferrari’s hybrid offerings, adding more performance-focused variants to its already impressive lineup. Expect more details as the launch of these models approaches.
The sixth upcoming Ferrari model remains a mystery, with several possibilities. It could be a new variant of the Purosangue, potentially featuring a plug-in hybrid V-8 option. Spy photos from Italy also suggest Ferrari is working on a successor to the Roma coupe, which may debut this year alongside the Roma Spider. Another option is a new limited-production model for the Icona series, following the Monza SP1/SP2 and Daytona SP3. More details about Ferrari’s upcoming vehicles are expected to emerge in the coming months, building anticipation for the brand’s 2025 lineup.
